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Playful Illustration of a small child standing in a gallery the framekd pictures contain colourful scribbles
Playful Illustration of a small child standing in a gallery the framekd pictures contain colourful scribbles
Image by Gracie Dahl

Find out more about getting into exhibitions, trade shows, finding stockists and pricing your work.

Exhibitions, trade shows and events are a great way to get your name out there and promote your business. As well as selling your work and getting commissions, they can be excellent networking opportunities. It's also useful for getting first-hand feedback on your products and prices.

Careers and Employability can help UAL students and graduates through:

The Careers and Employability programme of free events will help you to turn your business ideas into a reality.

Opportunities to exhibit and sell your work

  •  Retail interior with a minimalist aesthetic. The counter reads
    not just a shop. Photo by Damian Griffiths.

    not just a shop

    If you're a student or graduate from UAL you can apply to sell your work in not just a shop through our open calls.

  • Colorful artwork depicting a person with a red patterned face holding a vase and a steaming cup, surrounded by decorative vases and green floral elements on a dark blue background.
    Andreea Stan, Side Hustle by Andreea Stan

    Made in Arts London  

    Apply for the chance to showcase and sell your work to retailers at Top Drawer On Demand trade show.

  • Three people are engaged in a conversation at a booth in a trade show. The booth has various items displayed, and signs for the event and directions are visible in the background.
    Image Courtesy UAL.

    Top Drawer

    Get advice on pricing, invoicing and selling your work as a designer, maker or artist.

  • Playful illustration of a person in striped trousers and a pink shirt, dancing joyfully next to an orange cat. The scene includes an artist's workspace with a laptop displaying a pound sign, art supplies, and an easel with a painting, all set against a blue background.
    Giada Maestra, Make Money by Giada Maestra

    Current competitions

    We run competitions throughout the year to provide students with opportunities to sell and showcase their work in not just a shop.

Get guidance

  • Exhibition space with white ceramic cups on display.
    Photo by Damian Griffiths

    Exhibitions and trade shows

    Read our advice on how to get the most from selling and showcasing your work at exhibitions and trade shows.

  • Bright Illustration of a person surfing on a purple credit card against an orange background. .
    Money by Gabriele Lorusso

    Pricing guide (PDF 435KB)

    Made in Arts London is the Students' Union's selling platform. Current students from all UAL colleges can submit work to be considered for sale.

  • Display of Abigail Burch's illustrations at an exhibit. The setup includes framed artworks, greeting cards, and printed textiles featuring whimsical characters and patterns. The name
    Abigail Burch's stand at Pulse 2018. Photo by Damian Griffiths

    How to get paid

    Get useful advice on starting and growing a freelance practice or business.

  • Illustration of a person working on a computer and creating a sculpture of a water carrier jug a the same time.
    Image by Gracie Dahl

    How to be self-employed

    Here you will find information about the legal structures you can use, how to pay tax, budgeting your money and finding a workspace.

Networking

  • A palyful illustration of a person dressed in yellow stands out among numerous smaller figures in diverse colors and dynamic poses.
    Work by Gracie Dahl, Camberwell, Illustration

    The Dots  

    Join UAL on The Dots where you can get advice, meet collaborators., find jobs and upskill at events.

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